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🐸 5 Reasons Why “Eating the Frog” Can Change Your Life and How to Make It Happen
Eat the Frog means tackling your biggest, most important, and often most uncomfortable task first.
It's simple, powerful, and life-changing when you do it consistently.
The Evolve Journal™ makes it simple to turn this into a daily habit.
1.Most people waste their best energy
Your brain is sharpest in the morning.
But most people use it on small tasks that don’t matter.
The Evolve Journal™ helps you spot your frog early so you can use your best energy where it counts.
2. The frog is uncomfortable, which is why it works
It’s the sales call you avoid. The workout you skip. The project you keep putting off.
Doing it builds confidence and creates results.
The Evolve Journal™ gives you a space to name your frog and commit to it.
3. One frog a day can change everything
You could forget every other productivity hack.
If you just ate the frog each morning, you’d still make huge progress.
The Evolve Journal™ keeps you accountable so you actually do it.
4. Without a system, the frog gets lost
It’s easy to say “do the hardest thing first.”
But when the day gets busy, it’s the first thing to go.
The Evolve Journal™ keeps your frog front and centre until it’s done.
5. It creates a ripple effect
Once your frog is done, the rest of the day feels lighter.
You’ve already won. . . everything else is a bonus.
The Evolve Journal™ helps you stack those wins every day.
You don't need more time. It's the one thing you can't buy more of. Instead, you just need to do the right thing at the right time.
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Join thousands around the world who finally decided to stop drifting and start evolving.
250+ 5 Star Reviews
Start winning your mornings.
One frog. One win. Every day.
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"Journaling has fast become a modern wellness staple, and Evolve Journey takes this simple practice to transformative new heights. . . "
8 Game-Changing Wellness Essentials for August 2025, House of Coco
We Asked, You Answered
91%
of users report improved health and well-being through consistent habit tracking.
84%
have more clarity on goals and direction after completing the discovery course and journaling for one week.
89%
boost productivity and motivation within 60 days.
88%
of users feel more in control of time and personal freedom
*Based on customer survey data
Your Digital Toolkit
(Included)
Discovery Course
A guided process that makes it simple to understand what really matters most to you and dispel the fears that are holding you back.
60 Minute Happiness Breakthrough
Find your biggest blocker to happiness in just the first hour after purchase.
The 5 Minute Daily Journaling Guide
Learn how to journal effectively to improve your health, wealth, relationships and freedom with the daily system designed to prevent overwhelm.
Evolve Reading List
30+ Book, Podcast & Audiobook recommendations with a write up on each explaining how they could just change your life.
Unlock Your Potential: The Science-Backed Benefits of Journaling
Reduced Stress & Anxiety
Writing down your thoughts helps process emotions and reduce stress levels. Regular journaling has been shown to decrease anxiety symptoms.
Backed by: University of Rochester Medical Center
Improved Mood
Expressive writing promotes positive emotions and helps manage negative ones. Just 15-20 minutes of journaling can boost your overall mood.
Backed by: Journal of Happiness Studies
Enhanced Memory
The act of writing helps encode information in your brain, improving recall and cognitive processing. Journaling strengthens memory pathways.
Backed by: Psychological Science Journal
Physical Health Benefits
Regular journaling strengthens immune cells and has been linked to faster healing, reduced blood pressure, and better sleep quality.
Backed by: Psychosomatic Medicine Journal
Creativity Boost
Free-writing unlocks creative thinking and problem-solving abilities. Regular journaling stimulates the right brain and enhances innovative thinking.
Backed by: Creativity Research Journal
Self-Awareness
Journaling helps identify patterns in your thoughts and behaviors, leading to greater self-understanding and personal growth.
Backed by: Journal of Personality and Social Psychology
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Join a community of thousands worldwide who have chosen to evolve and take control of their lives.
250+ 5 Star Reviews
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You get access to the digital vault within minutes after purchase so you can start right now.
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Most Popular
12 Cans
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Digital Toolkit Included
Instant access to our suite of digital products so you can start right now.
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Customer Reviews
Thought provoking ideas throughout the pages. When I lost momentum it drew me back. I didn't achimy goal but I'm now focused better going forward.
I found this by chance and it kept popping up on Facebook so I thought, it’s meant to be!
After lots of pondering, I treated myself to this journal as a birthday present to myself after never finding one I liked or even how to fill them in correctly.
All is explained in the front of the book exactly what and why you should write in the journal so having that guidance really helps you start off.
I’ve only been using it for a week but those few minutes for just me and my thoughts each day is great.
If I can’t fill it in first thing, I do it throughout the day.
I’m glad I treated myself as this is for me 💕
I've tried journalling many times before both on paper and online, but coupled with a change of morning habit (getting outside within 30 minutes of waking up and sitting in the garden) I've managed this every day since early July. I'm clearer-headed and feel more 'settled' than I have for a long time. The only time I failed to use Evolve first thing in the morning was when a neighbours cat came and sat on my lap and I didn't feel I should use him as a writing desk!
This journal is so different from others I've tried...I love the prompts as I struggle with a blank page. After a couple of days, I was easily able to include it as part of my morning and evening routine, now it is just a part of my day. It's also really well made and looks great on my bedside table!
I'm currently working through a career change so this is massively helping me to focus my days and break things down into bitesize pieces, everything was feeling quite overwhelming before that. I have since had a couple of big changes in my journey to change careers and this is helping me grab new opportunities even when it is daunting. Loving this so far and excited to see how it helps me on my journey going forward!
Journaling has been a part of my routine for the last 10 years or so. So I was looking forward to trying the Evolve Journal. It combined both the practical and emotional aspects of what I felt I needed to write down. In the past at times my journal contained either lists of things to do or tales of misery about how I was feeling.
I love the layout of the pages. Having daily questions to answer was sometimes challenging, but beneficial. And the gratitude recording in the daily highlights always makes me smile when I get to that section.
I would highly recommend this to anyone, be you an experienced journally or a first timer.
We especially like the 'Eat the frog' section - an area dedicated to identifying the least attractive task of the day (and forcing yourself to complete it first).
- Evening Standard